We had to have a plumber round the other day. Watching him at work (and pestering him with plenty of annoying questions) it quickly became apparent how much of his knowledge was subconscious. Decades of grovelling around under sinks and fiddling with boilers had ingrained these skills and expertise so deep in his brain that he often couldn’t articulate precisely what he was doing.

Over the last 18 years we’ve had the pleasure of working with a diverse range of clients, from eCommerce to financial services to charities to government bodies.

Working in the digital industry, it is very easy to forget that not everyone is technologically competent and totally reliant on/ addicted to the World Wide Web.

Just before Christmas, my dog ate my passport.

Agile and UX are not natural bedfellows. Agile is fast-paced, focused on micro-processes and developer-driven. UX, on the other hand can be more time consuming, considers the big picture (i.e. what are users’ goals and can they achieve them) and is externally driven by users.

A successful website relies on more than just the people in the digital team. Marketing, product, policy and many other departments will have a role to play.

We have recently seen has been a flurry of requests for accessibility audits. In the UK this seems to be driven by new regulations for public sector websites and in the US due to a rise in accessibility litigation. So what are the legal requirements to make your website accessible?

Conducting an accessibility audit is usually viewed as a techy activity and is best done by a coding pro. While a knowledge of HTML is important, this is only part of the skill set required.

On World Usability Day, we are celebrating this year's theme: Designing for the future we want.

Website analytics are great at telling you where there is a problem on your site.