Web Usability Blog

The digital future of museums and galleries

Posted by Peter Collins on Jul 9, 2020 3:54:21 PM

Like many industries, the UK's museums and galleries are cautiously starting to reopen following the coronavirus pandemic. For all, however, it will be far from business as usual.  

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Usability testing increases eCommerce conversion rates

Posted by Lucy Collins on Jul 1, 2020 3:09:03 PM

Since lockdown began, the UK has seen a 200% increase in online sales in the home and leisure sector.Spending on media and entertainment, home & garden, health & beauty, pet care and home office supplies has clearly been keeping many of us busy and helping many businesses to keep going in challenging economic times.

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Topics: Usability Testing, Coronavirus

User research continues in lockdown

Posted by Lucy Collins on Jun 24, 2020 2:37:00 PM

Your digital presence is more important than ever and we are pleased to be able to continue to serve our customers and all their UX requirements.

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Topics: Views and News

Discovery research answers all your business questions

Posted by Lucy Collins on Jun 18, 2020 4:04:30 PM

Discovery user research is a method of identifying user goals, motivations and frustrations. It is the first step we recommend to anyone embarking on a new website build:

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Topics: UX consultancy

Google focuses on user experience

Posted by Lucy Collins on Jun 12, 2020 1:59:49 PM

A couple of weeks ago, Google announced a forthcoming update to its search algorithm. Although not coming into effect until 2021, there are some important aspects that digital teams should be considering now.

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Topics: UX consultancy, News, Usability Testing

Remote mobile usability testing

Posted by Dr Sarah Burton Taylor on May 26, 2020 10:26:00 AM

Remote usability testing is nothing new. For international clients and hard to reach audiences, remote testing has been a valuable testing approach used by many for years.

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Topics: Usability Testing

Digital exclusion and online accessibility

Posted by Dr Sarah Burton Taylor on May 22, 2020 8:45:00 AM

Working in the digital industry, it is very easy to forget that not everyone is technologically competent and totally reliant on/ addicted to the World Wide Web.

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Topics: Accessibility

How to move your customer journey exclusively online

Posted by Dr Sarah Burton Taylor on May 12, 2020 10:52:29 AM

Until very recently, how we engaged with brands and organisations normally spanned a multitude of touchpoints – online, in store, telephone, email and social media. As stores have shut and customer service centres shifted more heavily to digital solutions, the online touchpoint has become, in many cases, the only touchpoint.

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Topics: User Insights

Cost effective ways to get user feedback in lockdown

Posted by Dr Sarah Burton Taylor on Apr 30, 2020 10:41:54 AM

A recent study by Econsultancy, which collected data from 849 UK brands, found that 90% of organisations are delaying or reviewing their budget commitments as a result of the pandemic.

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Topics: Usability Testing, Coronavirus

How COVID-19 is causing accelerated digital transformation

Posted by Dr Sarah Burton Taylor on Apr 6, 2020 5:01:26 PM

As the pandemic continues and our way of life changes and evolves to cope, it is interesting to think what the world will look like once we are out the other end of this (and we will get there!).

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