Design sprints: what are they and how can they help your organisation

Posted by Lucy Collins on Sep 9, 2021 2:12:06 PM

A design sprint is a 5-day process for solving big problems and testing solutions.

Website navigation: how do I choose?

Posted by Lucy Collins on Aug 13, 2021 12:13:00 PM

What is the best type of navigation for your website? With our 15 years of UX experience and many hours spent watching thousands of testers on hundreds of websites here are our thoughts.

Reaching the hard to reach: our experience of recruiting digitally excluded testers

Posted by Sophie Knight on Aug 6, 2021 10:00:00 AM

One of our clients recently came to us with a recruitment brief for a diverse and inclusive research project. This included testing with disabled users and individuals who consider themselves digitally excluded. Broadly defined, the digitally excluded are those in society who have unequal access to or lack the skills needed to use digital devices.  

Quirk over usability – why the Zara online shopping experience is frustrating so many users

Posted by Sophie Knight on Jul 15, 2021 1:38:32 PM

I recently took a trip onto the Zara website. It is a trip I take often, but sadly, never without frustration. I was looking for a dress for an event that I was attending. With clear goals of my own in mind, I realised how hard it actually was to achieve these goals quickly and seamlessly.

Website development: biggest pitfalls to avoid

Posted by Lucy Collins on Jul 9, 2021 1:51:50 PM

Over the years we have seen quite a lot of websites. Some good, some bad and some downright unusable.

How to build a great website: our 7 step process

Posted by Lucy Collins on Jul 5, 2021 11:55:08 AM

Are you embarking on developing a new website? Follow our 7 step guide to ensure the finished product is loved by all your users.

Getting user feedback on marketing campaigns

Posted by Lucy Collins on Jun 24, 2021 2:12:53 PM

Feedback from users should be constant. To be a truly customer-led or user-centred organisation there needs to exist a consistent feedback loop that sends insight from users back into the business.

Joining the Web Usability team as a UX novice: what does the term UX mean to me?

Posted by Sophie Knight on Jun 17, 2021 11:52:31 AM

Firstly, introductions. My name is Sophie and I have recently joined the Web Usability team as their Marketing and Recruitment Executive. With a Creative Industries background but no prior experience in the User Experience field, it is a challenging but exciting time for myself as I navigate into the world of UX.

Mobile app accessibility

Posted by Lucy Collins on Jun 11, 2021 2:46:48 PM

 

We are approaching yet another UK government deadline for accessibility: mobile app compliance.

Are we using the term UX correctly?

Posted by Lucy Collins on Jun 9, 2021 2:51:26 PM

For many years we have referred to ourselves as UX agency. However, over time the term has been adopted and co-opted to mean a multitude of different things to different people. So we wanted to clarify what UX means to us.

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