The information architecture of your website is its underlying foundations. It is the structuring, organisation and labelling of website content to enable users, who arrive at the home page, to meet their goals and complete tasks as quickly and easily as possible.

The number one piece of advice we can give anyone embarking on a user research project, is for you and your colleagues to watch it live, as it happens.

Knowledge comes in different types. When conducting UX research, the type of knowledge you are trying to tap into is important as it will determine:

You’ve just launched your new website. Congratulations! You followed all the UX best practice, engaged with users throughout the development process and have ended up with a beautiful, shiny, user-centred result.

When building a new website or redeveloping your existing one there are a number of milestone where you should be involving your users.

User experience (UX) is defined by the Oxford Dictionary as “the overall experience of a person using a product, especially in terms of how easy or pleasing it is to use”.

We had to have a plumber round the other day. Watching him at work (and pestering him with plenty of annoying questions) it quickly became apparent how much of his knowledge was subconscious. Decades of grovelling around under sinks and fiddling with boilers had ingrained these skills and expertise so deep in his brain that he often couldn’t articulate precisely what he was doing.

Over the last 18 years we’ve had the pleasure of working with a diverse range of clients, from eCommerce to financial services to charities to government bodies.

Working in the digital industry, it is very easy to forget that not everyone is technologically competent and totally reliant on/ addicted to the World Wide Web.

Just before Christmas, my dog ate my passport.