Knowledge comes in different types. When conducting UX research, the type of knowledge you are trying to tap into is important as it will determine:
When building a new website or redeveloping your existing one there are a number of milestone where you should be involving your users.
User experience (UX) is defined by the Oxford Dictionary as “the overall experience of a person using a product, especially in terms of how easy or pleasing it is to use”.
A successful website relies on more than just the people in the digital team. Marketing, product, policy and many other departments will have a role to play.
On World Usability Day, we are celebrating this year's theme: Designing for the future we want.
Website analytics are great at telling you where there is a problem on your site.
What is a content audit and why should you conduct one?
A content audit is an opportunity to understand what content you have on your site and how well it is performing. Content audits can be conducted for a number of reasons:
You’ve just completed a research project and have a shiny set of recommendations. You’d like to think that is the hard work done. However, in many organisations the implementation of these recommendations is often the harder part of the battle.
Most of the research we do on websites is now done during the development stage: thank goodness the days of usability testing just before, or even after, launch is now in the past for the vast bulk of our clients. See User test early - Quicker, better, cheaper outcomes.