Web Usability Blog

When usability testing goes strategic

Posted by Lucy Collins on Jun 27, 2016 4:25:10 PM

Recently we have been working with a start-up business developing a new website. They were working on tight timescales and budgets so it was essential that the research delivered added-value: it went well beyond ‘usability testing’ and significantly informed the strategic USP and brand proposition.

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Topics: UX consultancy, usability, News, Uncategorized, User Insights, Views and News, Usability Testing

Information architecture performs better in real life than in testing

Posted by Lucy Collins on Jun 23, 2016 3:25:10 PM

I was talking to one of our clients the other day who said that he was seeing a 94% task completion success on his site – needless to say, he was delighted! This was better than I recalled from testing, so I thought I’d dig back into the reports to see what was happening.

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Topics: UX consultancy, usability, News, User Insights, Views and News, Information Architecture

Remote testing - for hard to reach testers

Posted by Lucy Collins on Mar 18, 2015 11:20:54 AM

We always recruit our own testers. By doing it ourselves we get more appropriate testers and we can weed out the ones who try to make a career out of being a respondent.

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Topics: usability, Mobile Usability, News, Views and News, Usability Testing

What’s in a name…

Posted by Lucy Collins on Mar 17, 2015 5:05:47 PM

You may have noticed we have been a bit schizophrenic about what we call ourselves. We started life more than 13 years ago as ‘Web Usability Partnership’, became ‘WUP’ about 9 years ago and reverted to ‘Web Usability’ last year. The change back to Web Usability was driven by various factors, including that nobody ever knew how to say ‘WUP’: versions we have heard included ‘woop’, ‘wuup’ and the letters W-U-P. It didn’t help that we weren’t clear about it either…

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Topics: News, Views and News

Remote viewing

Posted by Lucy Collins on Mar 17, 2015 4:30:29 PM

“Can I watch the testing remotely?” is a question we keep getting asked. In the past, while possible, this was complicated, unreliable and expensive.

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Topics: UX consultancy, usability, News, Usability Expert Advice, User Insights, Usability Testing

Mobile testing + eye tracking

Posted by Peter Collins on Sep 2, 2012 1:15:30 PM

Web Usability has recently invested in a state of the art mobile testing rig and eye tracker. This allows us to observe exactly what users are looking at when using a smartphone or tablet.

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Topics: Mobile Usability, News, Views and News, Usability Testing

Users of mobile websites soar

Posted by Peter Collins on Aug 21, 2011 4:33:10 PM

Really interesting set of stats about the growth in web access from mobile devices in the USA from comScore, a market intelligence company. Key facts were:

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Topics: Mobile Usability, News

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