Web Usability Blog

Until very recently, how we engaged with brands and organisations normally spanned a multitude of touchpoints – online, in store, telephone, email and social media. As stores have shut and customer service centres shifted more heavily to digital solutions, the online touchpoint has become, in many cases, the only touchpoint.

A recent study by Econsultancy, which collected data from 849 UK brands, found that 90% of organisations are delaying or reviewing their budget commitments as a result of the pandemic.

As the pandemic continues and our way of life changes and evolves to cope, it is interesting to think what the world will look like once we are out the other end of this (and we will get there!).

Keeping up with the COVID-19 situation is a challenge. As the state-of-play changes on an hourly basis and new restrictions keep coming in, there is no time for businesses to adjust and spend the time they would normally have to develop the services their users need.

Our move to a virtual existence during these interesting times has revealed a number of unexpected things.

Knowledge comes in different types. When conducting UX research, the type of knowledge you are trying to tap into is important as it will determine:

When building a new website or redeveloping your existing one there are a number of milestone where you should be involving your users.

User experience (UX) is defined by the Oxford Dictionary as “the overall experience of a person using a product, especially in terms of how easy or pleasing it is to use”.

Over the last 18 years we’ve had the pleasure of working with a diverse range of clients, from eCommerce to financial services to charities to government bodies.

Just before Christmas, my dog ate my passport.