Case study series: Luxury hotel client

Posted by Alice Greenman on Feb 15, 2023 9:30:00 AM

 User discovery research with potential jobseekers gave our luxury hotel client a clear picture of the journey new starters take and the information they need along the way.  

How to identify your users’ top tasks

Posted by Lucy Collins on Feb 6, 2023 9:15:00 AM

Most people come to most websites with a clear goal in mind:

Case study series: Banking client

Posted by Alice Greenman on Feb 1, 2023 9:00:00 AM

We recently undertook extensive usability testing for a large banking client. For this project, we tested with 18 target customers and surfaced insights to improve the navigation, content and design of the existing website on desktop and mobile.  

7 reasons to prioritise digital accessibility

Posted by Sophie Knight on Jan 26, 2023 10:00:00 AM

Making your website accessible means making sure it can be used by as many people as possible. Here are 7 reasons you should consider the accessibility of your website... 

Our top 10 blogs of 2022

Posted by Alice Greenman on Jan 18, 2023 11:24:55 AM

As 2023 is in full swing, we thought it would be interesting to look back at our most engaged with blogs of 2022. Here is a rundown of the ‘most read’ posts: 

‘Tokenistic’ inclusion: why you should run dedicated usability testing with disabled people

Posted by Ken Groom on Dec 20, 2022 12:13:23 PM

Often, we receive requests from clients to include one or two people with disabilities in a round of usability testing. This may be either because they are genuinely interested in improving the accessibility of their website or they want to tick the ‘equality’ box. While one motivation is more noble than the other, neither will produce useful or effective results. Here’s why…

10 reasons to do moderated usability testing

Posted by Sophie Knight on Dec 16, 2022 10:46:16 AM

Usability testing, in simple terms, is the process of testing how easy or difficult a website is to use with a representative group of users. It comes in two main forms: 

Cookies messages and accessibility

Posted by Ken Groom on Dec 8, 2022 12:49:27 PM

Cookies messages are an interesting topic. Because they are now compulsory on (more-or-less) all websites, they’re something that we see an awful lot of, but while they all serve the same broad function, the way they’re implemented and presented varies widely.

World Usability day: Our Health

Posted by Sophie Knight on Nov 28, 2022 3:00:00 PM

10th November 2022 was World Usability Day – a day established to promote the values of universal usability and every user's obligation to ask for better experiences from digital services. This year’s theme, ‘Our Health’, considered the “systems that provide healthcare in all its many forms and digital health related solutions” 

How many testers in usability testing is enough?

Posted by Peter Collins on Nov 22, 2022 12:36:59 PM

Introduction

We are often asked 'how many testers do we need for usability testing?'. The answer is 'it depends'! Are you trying to:

Want to know more?

If you’d like to talk to someone about how you can optimise your digital media with user research and advice, please get in touch!

We would love to hear from you.

Contact us

Subscribe Here!

Recent Posts